屢獲殊榮

香港麥當勞一直以優質的美食和服務，為顧客送上開心愉快的用餐體驗，同時克盡企業責任，致力回饋香港社會。我們的付出有幸得到社會各界的嘉許認同，在不同的領域中屢獲殊榮。

麥當勞一直貫徹黃金標準，為顧客提供優質美食、快捷服務、清潔環境和超值享受，成為全球知名的成功品牌。香港麥當勞每日服務約一百萬位顧客，成功秘訣在於「世界級水準，本地化服務」──以國際級品牌完善管理系統，照顧本港顧客的喜好和需要，處處「以人為本、以客為先、創新求變」。而這優勢更讓香港麥當勞在2025年榮獲《南華早報》商業獎（SCMP Business Awards）最高榮譽 —「年度公司（Company of the Year）」大獎。

市場推廣及企業傳訊

香港廣告商會

金帆廣告大獎 2026

Campaign: Back to the Beginning

Grand Kam Fan
Design & Craft – Design – Event Storytelling (Gold)
Promo & Direct - Channels - Use of Ambient (Large Physical Scale) (Gold)
Promo & Direct - Channels - Use of Field Marketing & Event (Gold)
Hong Kong Roots - People Roots (Gold)
Integrated - Best Integrated Campaign (Silver)
Design & Craft – Design – Brand Environments and Space Design (Silver)
Design & Craft – Film Craft – Production Design (Silver)
Hong Kong Roots - Culture Roots (Silver)
Hong Kong Roots - Design Roots (Silver)
Film – Other Screens/ Non-TV Broadcast Film/ Webisode Single (Merit)

Campaign: From Bites to Beats – McDonald’s i’m lovin’ it 50th Anniversary Concert

Media – Channels – Use of Event (Gold)

IAB Hong Kong

IAB HK數碼大獎2025

年度最佳品牌
年度最佳數碼營銷專家

Campaign: Back to the Beginning

年度營銷大獎
最佳品牌推廣獎(金獎)
最佳創新內容策劃獎(金獎)

Campaign: 50 Benches

最佳全通路策略應用獎 (金獎)

Campaign: McDonald’s App Activation

最佳數據分析及應用獎(優異)

Marketing Interactive

Markies Awards Hong Kong 2026

Campaign: Back to the Beginning

Best of Show – Campaign
Best Idea – Brand Storytelling (Gold)
Best Idea – Content Marketing (Gold)
Best Idea – Experiential Marketing (Gold)
Best Idea – Immersive Brand Activation (Gold)
Best Idea – Integrated Marketing (Gold)
Best Idea – Video (Gold)
Best Use of Content (Gold)
Best Idea – Emotional Marketing (Silver)

Campaign: i'm lovin' 50

Best Idea – Branding Strategy (Gold)

Campaign: From Bites to Beats

Best Idea – Events (Silver)

CampaignAsia-Pacific

CampaignAsia PR Awards Asia-Pacific 2026

Campaign: McDonald’s Back to the Beginning in 1975

Gold – Best Video Story-telling
Silver – Best Use of Advocates/Influencers/Celebrities

Campaign: Golden Tracks of Joy – 50 Years of Love

Silver – Best Event Activation

專業服務

優質旅遊服務協會

2026傑出優質商戶員工服務獎

前線員工(輕便美食): 黄希駿 (金獎)
前線員工(輕便美食): 曾雋庭 (銅獎)
主管級員工(輕便美食): 傅煒婷 (銅獎)